Social media
Zoomarket
BONES / SELECTED WORK



THE PROJECT
Instagram management, content strategy and Meta advertising for a pet retailer. Content combined products, pet care advice, new arrivals and photographs of customers’ animals.
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About the project
Instagram management, content strategy and Meta advertising for a pet retailer. Content combined products, pet care advice, new arrivals and photographs of customers’ animals.
Polls, quizzes and customer stories supported loyalty and store visits. The published case reports 20% more new customers in CRM data, 2.9% ad CTR, 250% advertising ROI and a 7.3% story engagement rate.
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